Creativity exposed by Designers is like Branding done by corporate companies. When you imagine Starbucks as a brand, it would reflect quality coffee and comfortable atmosphere. Like Starbucks, creativity emitted by you should portray your feel of touch and uniqueness you incite in your designs. A fine example of uniqueness and feel of touch mirrored in works are those done by Nick La, the one who owns Web Designer Wall, Icon Shock, N-Design Studio and Best Web Gallery. His works includes that Asian touch and an unusual harmony within them, that whenever I see such a design it reminds me of him. This shows the power of creativity and uniqueness.
2. Exposing Experience
Successful Past Projects, Testimonials and Network of Loyal and Satisfied Clients; this is what you would get as a result of efficient and quality services provided. Even if you have a little amount of these elements in your Design Experience do not forget to include them. A rich and pleasant portfolio not only helps to build up a trustworthy business relationship but also can draw targeted clients towards you easily.
3. Content & Blogging
If you have been reading Web Design Magazines, Tutorials and Guides, often you would see the words “Content is King” I totally agree with the statement. Quality Content is so vital that even if you have skills and expertise in Web Design and Development, you might not be able get the enough market as per your potential because of low content or no content. Quality content is something that can impose a persuasive argument in front of your target market why they should chose you. Have you ever felt a certain vibe while reading articles or descriptions created by certain designers, bloggers and writers that you totally get attached to their works or adore them? A fine Example of such articles is the article written by Web Designer Depot: http://bit.ly/9Lm4N9, which after reading inspired me so much that after reading the article, I decided totally to follow What the blogger illustrates in the article. This is the influence of Quality Content and Blogging. Having your own blog, or writing articles for a certain blog could really help you in attracting a wider audience, plus help you in building your writing, business and even design skills.
4. Reveal Yourself & Build Your Network
Building your network of friends and followers could really help you in reaching targeted audience. Have you ever wondered how most Designers becomes successful Web Entrepreneurs? For Example, take Collis Taeed, the pioneer of Envato as an example. His and Cyan’s (Collis’s Wife) beginning was quite bitter and achieved success through a lot of hard work and dedication. What did they do? The provided a service to the Web Designing Community. Themeforest, ActiveDen, Graphic River & Tuts Plus Network evolved, each providing a service and helpful hands to those Web Designers and Clients in need of those resources. During their evolvement Twitter, Facebook and LinkedIn weren’t that mature as now. You have an excellent opportunity here with these networks by helping out the community and building your network. Provide resources, share your experience and get targeted followers through these networks. Also dont forget SEO. SEO is one of the most important factors Designers Should concentrate for attracting ample traffic.
5. Promoting Yourself
Self Promotion is vital due to the growing competition within the Freelance Industry. Promote Yourself by Advertising, PR Tactics and Integrated Marketing Communications.